Privacy policy

Effective date: November 6, 2026

This Privacy Policy explains how Ollie USA Inc., a Florida corporation (“Ollie USA,” “we,” “us” or “our”), collects, uses and discloses personal information through superollieusa.com (the “Site”) and when you contact us. It also explains the choices and rights you may have. Where a U.S. state privacy law requires a notice at collection, this Privacy Policy serves as that notice.

1. At a glance

  • The Site provides information about Ollie™ products and our company. Products cannot be purchased on the Site, so we do not collect payment information or shipping addresses here. Ollie products will be sold to U.S. customers through Amazon.com.
  • We use cookies, pixels and similar technologies from Shopify, Google (including Google Analytics, Google Ads and YouTube), Meta (Facebook and Instagram) and TikTok to run the Site, understand how it is used and advertise our products.
  • Allowing advertising partners to collect information through these technologies may be considered a “sale” or “sharing” of personal information, or “targeted advertising,” under some U.S. state privacy laws. You can opt out on our Your privacy choices page, and we treat Global Privacy Control signals as opt-out requests as described in section 9.

2. Who we are

Ollie USA Inc. is the official U.S. importer and distributor of Ollie™ products, which are made by Ollie UG (haftungsbeschränkt) in Germany. Ollie USA Inc. is the business responsible for the personal information described in this Privacy Policy.

Ollie USA Inc.
217 South Cedar Avenue, Unit C
Tampa, FL 33606
United States
Email: info@superollieusa.com

3. How this Site is operated

The Site is built on Shopify. It runs on a Shopify account held by Ollie UG (haftungsbeschränkt), Germany, the manufacturer of Ollie products, which also operates the European Ollie website (superollie.com). Information collected through Shopify on the Site, such as site analytics, is held in that Shopify account. Messages you send us by email or through the contact form are delivered to a shared Ollie customer service inbox that may be accessed from Germany.

4. Personal information we collect

Depending on how you use the Site, we collect the following categories of personal information:

  • Identifiers: your name and email address if you contact us, and online identifiers such as your IP address, cookie IDs, pixel IDs and similar browser or device identifiers.
  • Internet or other electronic network activity: information about your visit, such as the pages you view, the links and buttons you click, the website or ad that referred you, the date, time and length of your visit, your interactions with embedded videos, and your browser type, device type, operating system and language settings.
  • Approximate geolocation: your approximate location (for example, country, state or city) derived from your IP address.
  • Inferences: our advertising partners may use information about your visit, together with information they collect elsewhere, to infer your likely interests (for example, an interest in home and kitchen products) so that they can show you more relevant ads.
  • Contact form and email content: your name, your email address, the content of your message and anything else you choose to include, such as a phone number or details of an Amazon.com order.

We do not collect payment card information, shipping addresses or purchase history on the Site. Purchases on Amazon.com are handled by Amazon under its own privacy notice. We do not ask for sensitive personal information, such as Social Security numbers, financial account information or health information. Please do not include this kind of information in your messages.

Sources of personal information

  • From you, when you contact us by email or through the contact form, or when you submit a request on our Your privacy choices page.
  • Automatically from your browser or device, through cookies, pixels, tags, software development kits (SDKs) and similar technologies used by us, Shopify and our advertising and analytics partners.
  • From our service providers and advertising partners, for example in reports about how people who saw or clicked on our ads interacted with the Site.

5. How we use personal information

  • To answer your questions and requests, including questions about Ollie products and Amazon.com orders.
  • To operate, maintain and secure the Site, and to detect and prevent spam, fraud and misuse.
  • To understand how visitors use the Site and to improve it (analytics).
  • To advertise our products, including measuring the results of our ads (conversion tracking), showing ads to people who have visited the Site (remarketing) and showing ads based on your likely interests (targeted advertising).
  • To record and honor your privacy choices and requests.
  • To comply with legal obligations, enforce our Terms of Use and protect our rights, our customers and others.

6. Cookies, pixels and similar technologies

Cookies are small text files stored in your browser. Pixels (also called tags) are small pieces of code that send information about your visit to the company that provides them. Similar technologies include local storage and software development kits (SDKs). Some of these technologies are needed for the Site to work. Others help us understand how the Site is used or support our advertising.

We connect the Site with Google, Meta and TikTok through Shopify’s official apps (“Google & YouTube,” “Facebook & Instagram” and “TikTok”). In addition to the tags that run in your browser, these apps may send information about activity on the Site, such as page views, from Shopify’s servers directly to the partner. These partners may use the information for their own purposes and combine it with other information they have about you (for example, if you are logged in to an account with them), as described in their privacy policies.

Shopify

Shopify hosts the Site and provides our cookie banner and opt-out tools. Shopify sets cookies that are needed for the Site to work, to remember your privacy choices and to help keep the Site secure, and it collects statistics about how the Site is used. Learn more in the Shopify Privacy Policy. Requests about Shopify’s own handling of personal information can be made through the Shopify privacy portal.

Google: Google Analytics, Google Ads and YouTube

Google Analytics helps us understand how visitors use the Site, for example which pages are viewed, how long visits last and what type of device is used. It uses cookies and similar identifiers. Google receives your IP address and uses it to determine your approximate location. You can prevent Google Analytics from collecting information about your visits by installing the Google Analytics Opt-out Browser Add-on.

Google Ads (conversion tracking and remarketing) tags help us measure whether our ads lead to visits and other actions on the Site. They also allow us to show ads to people who have visited the Site when they use Google services, such as Google Search and YouTube, and on websites and apps that partner with Google. Google may use cookies, advertising identifiers and information about your visit for these purposes. You can manage personalized ads from Google in My Ad Center.

YouTube is a Google service. Some pages may include embedded YouTube videos. When you load or play an embedded video, YouTube may set cookies or use similar technologies and receive information such as your IP address, information about your browser and device, and your viewing activity, even if you are not signed in to a Google account.

Google tags on the Site use Google Consent Mode, which passes the choices you make in our cookie banner on to Google. Learn more in the Google Privacy Policy and on Google’s page about how Google uses information from sites or apps that use its services.

Meta Pixel (Facebook and Instagram)

The Meta Pixel and Meta’s Conversions API send information about your visit to Meta, such as the pages you view, your IP address, browser information and cookie identifiers. This helps us measure the results of our ads on Facebook and Instagram, create audiences of people who have visited the Site and show ads to people on Meta services who may be interested in our products. Meta may match this information with your Facebook or Instagram account if you have one. Learn more in the Meta Privacy Policy. You can manage the ads you see in the ad preferences of your Facebook or Instagram account settings.

TikTok Pixel

The TikTok Pixel and TikTok’s Events API send information about your visit to TikTok, such as the pages you view, your IP address, browser information and cookie identifiers. This helps us measure the results of our ads on TikTok, create audiences of people who have visited the Site and show ads to people on TikTok who may be interested in our products. TikTok may match this information with your TikTok account if you have one. Learn more in the TikTok Privacy Policy. You can manage personalized ads in the privacy and ad settings of your TikTok account.

hCaptcha

Our Your privacy choices page uses hCaptcha, a service of Intuition Machines, Inc., to protect the opt-out form against spam and abuse. hCaptcha collects information about your browser and device and how you interact with the page. Learn more in the hCaptcha Privacy Policy.

7. How we disclose personal information

  • Service providers: companies that provide services to us and process information on our behalf, such as Shopify (website platform, hosting, cookie banner and opt-out tools), our email provider and hCaptcha (spam protection).
  • Advertising and analytics partners: Google, Meta and TikTok, through the cookies, pixels and server connections described in section 6. These disclosures may be considered a “sale” or “sharing” of personal information, or “targeted advertising,” under some U.S. state privacy laws (see section 8).
  • Ollie UG (haftungsbeschränkt): the manufacturer of Ollie products in Germany, which holds the Shopify account on which the Site runs. The Ollie team in Germany may access our shared customer service inbox to help answer inquiries.
  • Legal reasons: when we believe disclosure is required by law, or necessary to protect our rights, our customers or others.
  • Business transfers: in connection with a merger, acquisition, financing, sale of assets or other transfer of all or part of our business.

8. “Sale,” “sharing” and targeted advertising

We do not sell personal information for money. However, some U.S. state privacy laws define “sale,” “sharing” and “targeted advertising” broadly. When we allow Google, Meta and TikTok to collect information through cookies and pixels on the Site to measure and personalize ads, this may be considered a “sale” or “sharing” of personal information, or the processing of personal information for “targeted advertising.”

The categories of personal information that may be sold or shared in this way are identifiers, internet or other electronic network activity, approximate geolocation and inferences. They are disclosed to our advertising and analytics partners Google, Meta and TikTok. We do not provide the content of your messages to advertising partners. We do not knowingly sell or share the personal information of consumers under 16 years of age.

9. How to opt out

  • Your privacy choices page: Use the form on our Your privacy choices page to opt out of the sale or sharing of personal information and of targeted advertising for your browser and device.
  • Cookie banner: Where our cookie banner is shown, you can decline or adjust analytics and marketing cookies.
  • Global Privacy Control (GPC): If your browser sends a Global Privacy Control signal, we treat it, depending on where you are located, as a request to opt out of the sale or sharing of personal information and of targeted advertising for that browser and device.
  • Email: You can email info@superollieusa.com with the subject line “Opt out.”
  • Browser and device settings: You can block or delete cookies in your browser settings and limit ad tracking in your device settings. Some parts of the Site may not work properly without cookies.
  • Partner settings: You can manage ads from Google in My Ad Center, block Google Analytics with the Google Analytics Opt-out Browser Add-on, and manage ad preferences in your Facebook, Instagram and TikTok account settings.
  • Industry opt-out tools: You can opt out of interest-based advertising from participating companies through the Digital Advertising Alliance’s WebChoices tool (for web browsers) and AppChoices app (for mobile apps), and through the Network Advertising Initiative.

Please note that most of these opt-outs apply only to the browser and device you use when you opt out. If you clear your cookies or use a different browser or device, you may need to opt out again. Opting out does not mean that you will stop seeing ads, but the ads you see may be less relevant to you. Because information collected through cookies and pixels is generally linked to a browser or device rather than to your name or email address, an email request alone may not opt out your browser or device. Please also use the form on our Your privacy choices page.

10. Your privacy rights

Depending on the state where you live, and where applicable law applies to our handling of your personal information, you may have some or all of the following rights:

  • Access: to confirm whether we process your personal information and to request access to it, including information about the categories of personal information we collect, its sources, the purposes for which we use it and the categories of third parties to which we disclose it.
  • Deletion: to request that we delete personal information we hold about you.
  • Correction: to request that we correct inaccurate personal information about you.
  • Portability: to receive a copy of your personal information in a portable and, where technically feasible, readily usable format.
  • Opt-out: to opt out of the sale or sharing of your personal information and of targeted advertising (see section 9).
  • Appeal: to appeal our decision if we decline to take action on your request.

These rights are subject to exceptions under applicable law. For example, we may keep certain information when we need it to comply with a legal obligation.

How to submit a request

To exercise your rights, email us at info@superollieusa.com with the subject line “Privacy request,” or write to us at Ollie USA Inc., 217 South Cedar Avenue, Unit C, Tampa, FL 33606, United States. Please tell us which right you want to exercise and the state where you live. To opt out of the sale or sharing of personal information and of targeted advertising, you can also use our Your privacy choices page. We will respond within the time required by applicable law.

Verification

To protect your information, we will take reasonable steps to verify your identity before we act on a request to access, delete, correct or receive a copy of personal information. Usually, we will ask you to confirm that you control the email address you used to contact us, and we may ask for more information if needed. We use information provided for verification only for that purpose. We do not require verification for opt-out requests, but we may decline an opt-out request that we reasonably believe is fraudulent. Because much of the information collected through cookies and pixels is linked to a browser or device rather than to a name or email address, we may not be able to match it to you. For that information, the opt-out tools described in section 9 are usually the most effective option.

Authorized agents

Where applicable law allows, you may use an authorized agent to submit a request on your behalf. We may ask the agent for proof that you gave them signed permission to submit the request. We may also ask you to verify your identity directly with us or to confirm that you gave the agent permission, unless the agent has a valid power of attorney or other authority recognized by applicable law.

Appeals

If we decline to take action on your request, we will explain why. You can appeal our decision by replying to our response or by emailing info@superollieusa.com with the subject line “Privacy appeal.” We will review your appeal and tell you our decision and the reasons for it within the time required by applicable law. If you are not satisfied with the result, you may contact the attorney general of your state.

Non-discrimination

We will not discriminate against you for exercising your privacy rights. For example, we will not deny you access to the Site or provide you with a different level of service because you made a privacy request.

11. Do Not Track

Some browsers offer a “Do Not Track” (DNT) setting. Because there is no common standard for how websites should respond to DNT signals, the Site does not currently respond to them. This is separate from Global Privacy Control, which we treat as an opt-out request as described in section 9. Third parties such as Google, Meta and TikTok may collect information about your online activities over time and across different websites when you use the Site, as described in section 6.

12. Children

The Site is not directed to children under 13, and we do not knowingly collect personal information from children under 13, in line with the Children’s Online Privacy Protection Act (COPPA). If you believe that a child under 13 has given us personal information, please contact us and we will delete it. We do not knowingly sell or share the personal information of consumers under 16 years of age.

13. How long we keep personal information

We keep messages and related information for as long as we need them to answer your request and for legitimate business and legal purposes, such as keeping records of privacy requests where required by law. We then delete them. Cookies and similar technologies remain on your device for different periods, from the end of your browsing session up to the expiry date set by the provider, unless you delete them earlier. Shopify, Google, Meta, TikTok and hCaptcha keep the information they collect as described in their own privacy policies.

14. Where personal information is processed

We are based in the United States. The Site runs on a Shopify account held by Ollie UG (haftungsbeschränkt) in Germany, and our shared customer service inbox may be accessed from Germany. Shopify, our email provider and our advertising and analytics partners may process personal information in the United States, Canada, the European Union and other countries where they or their own providers operate. These countries may have data protection laws that differ from the laws of your state.

15. Security

We use reasonable administrative, technical and organizational measures to protect personal information. However, no method of transmission over the internet or of electronic storage is completely secure, and we cannot guarantee absolute security.

16. Links to other websites

The Site may link to other websites, such as Amazon.com, and may include embedded content from third parties, such as YouTube videos. We are not responsible for the privacy practices of these websites. Please read their privacy policies.

17. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. The effective date at the top shows when it was last changed. If we make material changes, we will post the updated policy on the Site.

18. Contact us

If you have questions about this Privacy Policy or our privacy practices, email us at info@superollieusa.com or write to Ollie USA Inc., 217 South Cedar Avenue, Unit C, Tampa, FL 33606, United States.